the.com/tasting room
A bar with a business plan: get you tipsy enough to buy the bottle, not just the pour.
means A space at a winery, brewery, or distillery where visitors sample small pours of various products, usually for a fee, before deciding what to buy.
from A straightforward compound of 'tasting' (the act of sampling, from Old French 'taster,' to touch or try, descending from Latin 'taxare') and 'room' (a space set apart for a purpose) — the phrase emerged with the growth of winery and distillery tourism, as producers carved out dedicated spots for sampling rather than just selling over a counter.
- pour size
- usually 1-2 oz, not a full glass
- fee model
- tasting fee often waived with purchase
- psychology
- spitting is allowed, almost nobody does it
- origin
- popularized by napa valley wineries in the 1960s