the.com/revolutionary

Everyone wants the label, nobody wants to lose first.

means Someone or something that overturns an established order or marks a dramatic, fundamental break from what came before.

from Traces back to Latin 'revolvere' — to roll back or turn over — via 'revolutio,' a turning-around. For centuries it described orbits and cycles, literal wheels of fate, before the political sense took over: a 'revolution' as the world turning upside down, and a 'revolutionary' as the person giving it the shove. The word's own history is a rolling-over — from stargazing to street fighting.

origin
from revolution, literally things coming full circle
irony
most self-described ones aren't
marketing use
slapped on toasters since the 1950s
real test
did power structures actually change after
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