the.com/oratory

The art of making applause feel like the audience's own idea.

means The skill of public speaking designed to persuade or move a crowd, and also the word for a place set aside for prayer.

from From Latin 'orare' — to speak, plead, or pray — the same root behind 'orator' and 'oracle'. The word split into two lives: one in the courtroom and forum, where 'oratoria' meant the craft of persuasive speech, and one in the chapel, where an 'oratorium' was a small room built for prayer. Both senses trace back to the same act: opening your mouth to appeal to someone, whether a jury, a crowd, or a god.

origin
from Latin orare, to speak or pray
secret weapon
rhythm persuades faster than logic does
ancient gym
Greeks trained orators like athletes, with breath drills
modern form
TED talks are oratory in business casual
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