the.com/cereal

Breakfast's answer to instant noodles: just add milk and regret the sugar crash.

means A processed grain food, typically eaten with milk at breakfast, ranging from flakes to puffs to sugary shapes.

from From Latin 'Cerealis,' meaning 'of Ceres,' the Roman goddess of agriculture and grain harvests. The word entered English in the 1800s as a term for grain crops generally (wheat, oats, barley), and only narrowed to mean 'breakfast food in a box' once companies in the late 19th century began selling pre-processed grains as a quick morning meal — turning a goddess's harvest into something you pour from a cardboard box.

original purpose
invented to curb sexual urges, seriously
Kellogg brothers
John Harvey Kellogg ran a celibacy-focused health sanitarium
name origin
Ceres, Roman goddess of harvest and grain
marketing shift
sugar coating added in 1939, kids took over
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