the.com/brainstorm
The meeting where ideas go to be outnumbered by opinions.
means A sudden burst of creative thinking, or a group session meant to produce one.
from Originally a 19th-century medical term for a sudden fit or mental disturbance in the brain — a 'storm' of electrical activity, roughly. By the early 20th century it had been repurposed in business and advertising jargon to mean a collective flash of inspired ideas, the chaos reframed as a feature rather than a symptom.
- origin
- once meant literal mental breakdown, 1850s psychiatry term
- irony
- groups produce fewer ideas than same people working alone
- rule
- deferring judgment helps, but nobody actually defers it
- real output
- usually one good idea and forty sticky notes