Use Case

Personalize your web pages

Tailor web pages for every campaign, audience, season, or location.

Companies who leverage personalization generate 40% more revenue than companies who don't.

"Research shows that 71 percent of consumers expect companies to deliver personalized interactions. And 76 percent get frustrated when this doesn’t happen. Ratcheting up the pressure on companies, if consumers don’t like the experience they receive, it’s easier than ever for them to choose something different." ● McKinsey & Company
Variables that work on content and code

Add variables to personalize anything on the page from content, to prompts, to styles, and even raw code.

Programmatic personalization

Create personalized links for every campaign you're running. Import data to make production even more efficient.

Leverage web pages at scale

Weave attributes and data into your pages

Why it matters

"Research shows that 71 percent of consumers expect companies to deliver personalized interactions. And 76 percent get frustrated when this doesn’t happen. Ratcheting up the pressure on companies, if consumers don’t like the experience they receive, it’s easier than ever for them to choose something different." ● McKinsey & Company

Variables that work on content and code

Add variables to personalize anything on the page from content, to prompts, to styles, and even raw code.

Quickly set variables with inspect element

Use variables in scripts, html, css, and iframes

"Research shows that 71 percent of consumers expect companies to deliver personalized interactions. And 76 percent get frustrated when this doesn’t happen. Ratcheting up the pressure on companies, if consumers don’t like the experience they receive, it’s easier than ever for them to choose something different." ● McKinsey & Company
Variables that work on content and code

Add variables to personalize anything on the page from content, to prompts, to styles, and even raw code.

Drive conversions with personalized web pages

Demo Personalized Pages

Build a better buying experience. Create community, close sales, drive repeat purchases, and educate prospects by creating web experiences tailored to each segment or audience.

Platform Features for Personalized Pages

Content Variables

Weave content, code, and data into your pages

Bulk Editor

Edit web pages and content in bulk

Page Mirroring

Import your existing pages to use as a template

Page Drafts

Publish and unpublish pages with a click

Import / Export Data

Use customer, persona, and other data to create pages

Image API

Search and import images in bulk to pair with your content

Templates

Get up and running quickly with in-app templates

Launch Control

Schedule your pages to go live when you want

With The.com, marketing experts can create web pages in bulk, weave customer info into them, and publish — all without relying on their dev team.