the.com/whoop

A fitness tracker that turns your sleep debt into guilt you can graph.

means A loud, exuberant shout of joy or excitement — or, as a verb, to let one rip.

from Echoic in origin — one of those words that just sounds like the noise it names. English has used 'whoop' since medieval times for a shout of excitement or alarm, kin to the hunting cry 'whoop' and 'whooping cough' (named for its gasping whoop of a cough). The fitness-tracker brand borrowed the word's built-in exuberance, though your sleep score rarely earns one.

no screen
you check the app, not your wrist
subscription model
the band is free, the data isn't
recovery score
a daily verdict on your life choices
worn by
athletes, biohackers, and the chronically tired
the.com · every word