the.com/valentine
The one day flowers get a 300% markup and nobody questions it.
means A sweetheart, or the card/gift sent to one, especially on February 14th.
from Named for Saint Valentine, an early Christian martyr about whom almost nothing reliable is known — there were possibly several Valentines martyred under Roman rule. The romantic association didn't come from his life but from the date: medieval writers, notably Chaucer, popularized the idea that birds chose their mates in mid-February, and the saint's feast day got swept up in that notion. The 'markup' tradition is a much later, entirely commercial addition.
- origin
- named after a martyred Roman priest, oddly
- first card
- sent from the Tower of London, 1415
- economics
- candy industry's second-biggest holiday after Halloween
- lupercalia link
- predates Christianity, started as a fertility festival