the.com/upkeep
The cost of pretending entropy isn't winning.
means The ongoing work and money needed to keep something — a house, a car, a relationship — from falling apart.
from A straightforward 19th-century compound of 'up' and 'keep,' built the same way as 'upbringing' or 'upholstery' — the sense of 'keep' meaning to maintain or sustain, with 'up' reinforcing the idea of holding something in good condition rather than letting it sink or decay.
- true cost
- Buying is the cheap part, maintaining is the real bill
- compounds silently
- Deferred upkeep becomes exponential repair
- applies everywhere
- Houses, bodies, relationships, all tax entropy the same way