the.com/sizzle
the sound of a chemical riot, played at 100 to 250 degrees and worth more than the steak.
named reactionMaillard browning creates 600-plus flavor compounds at once
ad gospelSell the sizzle, not the steak, said Elmer Wheeler
physicsWater droplets exploding into steam make the noise
crispy proofLeidenfrost effect lets drops dance on screaming pans