the.com/shopping cart
a basket on wheels engineered to make you buy more than you meant to.
means a wheeled container for carrying store goods, designed to hold more than your arms and your budget ever could.
from invented in 1937 by oklahoma grocer sylvan goldman, who struggled to get shoppers to actually use it until he hired fake shoppers to push empty ones around his store.
early flopmen thought pushing one looked weak
basket sizequadrupled since the 1970s on purpose
theory nameda moral test with no punishment
for instance
sylvan goldman folding cart — oklahoma city, 1937, first true shopping cart
costco flatbed cart — built for bulk buying, no basket at all