the.com/shopper

Someone who confuses browsing for buying and calls it research.

means A person engaged in the act of looking at, comparing, or purchasing goods, whether or not any money ever changes hands.

from Traces back to 'shop' as a place of trade, itself from Old English 'sceoppa,' meaning a booth or small storehouse, related to German 'Schuppen' (a shed). The verb 'to shop' — to visit shops to buy or browse — emerged later, and '-er' simply tacked on the doer. The 'shop till you drop' version of the word is modern; the booth it came from was humble and purely practical.

origin
from shop, 1400s word for small stall
economics
drives two-thirds of GDP in consumer economies
psychology
decides most purchases in under 13 seconds
myth
comparison shopping rarely changes the final choice
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