the.com/scrunchie
the only hair tie that won't snap your ponytail off like a tiny guillotine
means A fabric-covered elastic hair tie, gathered into a soft, ruffly tube that holds a ponytail or bun gently.
from From the verb 'scrunch' — to crumple or squeeze — itself a sound-suggestive blend of 'crunch' and 'squeeze' or 'crush.' The '-ie' tacks on the cozy, diminutive ending English loves for soft little objects (cf. 'cookie,' 'beanie'). The thing itself is a late-20th-century invention; the patented version was reportedly called the 'Scunci,' but 'scrunchie' caught on because the word does what the word means: it scrunches.
- inventor
- Patented in 1987 by Rommy Revson, a former singer
- original name
- Called the Scunci, after her poodle
- gentle grip
- Fabric covering means less hair breakage than elastics
- 90s revival
- Roared back via Y2K and VSCO girl trends
- seinfeld feud
- A whole episode argued scrunchies belong in the bedroom
for instance
goody original hair scrunchie — goody invented the modern scrunchie in 1986, patented in 1987, revolutionizing how people held their hair