the.com/platinum record
The music industry's way of saying one million people made the same purchase, voluntarily.
means An award given to a recording that has sold one million copies (or units, in the streaming era), one tier up from gold.
from Borrows the hierarchy-of-metals idea from precious-metal trophies generally: gold already meant 'valuable and shiny,' so when sales milestones needed a tier above gold, the industry reached for platinum — a metal rarer and pricier than gold itself. The Recording Industry Association of America formalized the actual certification system, with gold records starting the tradition and platinum added later once blockbuster sales made a step up necessary.
- the number
- 1 million units sold or streamed
- actual metal
- none, despite the name
- who certifies
- RIAA in the US
- streaming math
- 1500 streams now equal one sale