the.com/overhead
The cost of existing before you've made a single sale.
means The ongoing costs of running a business — rent, utilities, salaries for support staff — that keep accruing whether or not you sell anything.
from Literally spatial at first: 'over head' meant simply 'above,' describing what hangs or passes overhead. By the late 1800s, American business usage bent the word sideways — 'overhead charges' or 'overhead expenses' were costs that sat above and beyond the direct cost of making a specific product, floating over the whole operation rather than attaching to any one sale. The physical over-your-head became the financial over-everything.
- rent paid
- even when the store is closed
- startup killer
- kills more startups than bad ideas
- not glamorous
- nobody pitches investors on rent
- airline origin
- from literal overhead wires powering old factories