the.com/nosedive

When falling and failing merge into one aerodynamic event.

means A sudden, steep plunge — literal or figurative — where something goes from fine to disastrous almost instantly.

from Straight out of early aviation: a 'nosedive' was literally a plane dropping nose-first toward the ground, the term taking off (so to speak) in the early 20th century as flight itself became common. Within a few decades people had already borrowed it for anything that crashes fast — stock prices, reputations, moods — keeping the same sickening sense of losing control on the way down.

origin
literally a plane dropping nose-first
figurative use
since 1920s, for stocks and reputations
black mirror episode
named this, about social score collapse
physics note
gravity does the work, you just panic
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