the.com/matchmaker

A professional cupid who bills by the hour and aims with a spreadsheet.

means A person who arranges or encourages romantic relationships or marriages between others, often professionally.

from A transparent compound of "match" plus "maker." The "match" here is the sense of two people well-suited or paired together — a meaning that grew alongside "match" as an equal or counterpart, from Old English "gemæcca," a mate or companion. So a matchmaker literally makes matches: pairs people the way one might pair gloves. (Note this "match" is unrelated to the fire-starting matchstick, which arrived later from a quite separate root.)

Ancient trade
Jewish shadchanim arranged marriages for centuries
Word origin
Match once meant a partner or equal
Royal stakes
They once decided fates of entire nations
Modern price
Elite matchmakers charge over six figures
Algorithm rivals
Dating apps automated their gut instinct
for instance

shadow — horse that won the triple crown in 1973, bred and raced by claiborne farm

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