the.com/logo
A company's face, shrunk to fit a thumbnail and a soul.
means A simple graphic mark or symbol a company uses to make itself instantly recognizable.
from Shortened from 'logotype,' a 19th-century printing term for a single cast piece of metal type that combined multiple letters or a whole word, so a printer could stamp it in one go instead of setting each letter separately. The 'logo-' part traces back to Greek 'logos,' meaning word or speech. The word kept the efficiency and lost the printing press — by the 20th century 'logo' had drifted from 'word cast as one block' to 'brand mark that says everything without using any.'
- Nike swoosh price
- Designer paid just thirty five dollars
- Oldest surviving logo
- Stella Artois beer logo dates to 1366
- Color memory boost
- Color increases brand recognition by up to 80 percent
- McDonald's arches meaning
- Originally architectural, not intentionally shaped like an M