the.com/high season
When prices peak because everyone else also wanted this exact week off.
means The time of year when demand for travel or accommodation is highest, so prices and crowds both surge.
from A straightforward 19th-century tourism-industry term — 'season' had long meant the fashionable social calendar (the London 'Season,' the resort 'season'), and 'high' was simply bolted on to mark its peak, the way a river runs 'high' when it's fullest. No hidden story here: the phrase describes exactly what it sounds like, and the hotel and travel trade adopted it readily as the natural opposite of 'low' or 'off' season.
- pricing logic
- Same hotel room, triple the guilt-free markup
- crowd math
- Perfect weather attracts imperfect crowd density
- opposite move
- Off season exists because locals need income too
- timing tell
- Flights full means everyone saw the same forecast