the.com/hedonism

The philosophy that pleasure is the point, and guilt is just bad marketing.

means The belief or practice centered on seeking pleasure and avoiding pain as the chief goal of life.

from From Greek 'hēdonē,' meaning pleasure or delight — related to 'hēdys,' sweet. Ancient philosophers like Aristippus and later Epicurus built whole schools of thought around that one sweet root, arguing over what counted as true pleasure. The '-ism' was bolted on much later, English's favorite suffix for turning a Greek idea into a movement you could join or sneer at.

origin
from Greek hedone, meaning pleasure
founder
Aristippus taught instant pleasure beats delayed virtue
smarter cousin
epicurus actually preached moderation, not orgies
modern twist
utilitarianism is hedonism wearing a suit
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