the.com/guru

Someone paid to simplify what they never had to master themselves.

means A person regarded as an authoritative teacher or expert guide, especially one followed with near-reverence.

from From Sanskrit guru, meaning 'heavy' or 'weighty' — and by extension 'weighty with knowledge,' a venerable teacher. The word traveled through Hindi and other Indian languages carrying its original spiritual weight (it names the teacher in Sikh and Hindu traditions especially), then was borrowed into English in the 1800s. Through the 20th century it drifted from ashrams into boardrooms and tech blogs, picking up its looser, often ironic sense of 'self-styled expert' along the way.

original meaning
sanskrit for remover of darkness, pretty humble start
modern inflation
now means anyone with a podcast and opinions
credential check
no license required, only confidence and good lighting
best spotted
selling the course that teaches the thing they are doing
the.com · every word