the.com/essentialism

The belief that less, chosen well, beats more, chosen carelessly.

means The idea that things (and people) have a fixed, defining core nature that makes them what they are, independent of context or circumstance — used both as a philosophical position and, more casually, to describe focusing on only what truly matters.

from Built from 'essence,' which traces back to Latin 'essentia,' a word coined (the trail leads to Cicero or thereabouts) to translate Greek philosophical terms for 'being' — from 'esse,' to be. The '-ism' tacked on turns a quality into a doctrine. The philosophical sense (every category has a defining nature) is ancient, rooted in Plato and Aristotle's hunt for the fixed 'whatness' of things. The leaner, popular 'focus on what matters' sense is a modern rebranding, riding on the older word's gravity to make decluttering sound like philosophy.

core idea
Do less, but obsess over the right things
not minimalism
Minimalism cuts stuff, this cuts decisions
origin
Popularized by Greg McKeown's 2014 book
the trap
Saying yes to everything is saying no to excellence
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