the.com/endeavor

Trying hard, dressed in a tuxedo so failure sounds distinguished.

means To make a serious, sustained effort to achieve something.

from Built from the Middle English phrase 'put oneself in devoir' — devoir being French for 'duty,' tracing back to Latin 'debere,' to owe. So an endeavor is literally the act of putting yourself in a state of obligation to a goal — turning 'duty' into a verb by sheer grammatical effort, then dressing it up to sound noble.

origin
from putting oneself in dever, old french for duty
usage tell
appears right before something goes ambitiously wrong
nasa link
space shuttle named after cook's first ship
corporate cousin
synergy's slightly more respectable older sibling
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