the.com/briefs

The understatement of underwear: tighter than its plot summary, bolder than its modest fabric budget.

navy nodTighty-whities trace back to swimwear designs from the 1930s
legal twinA legal brief is rarely brief, ironically
debut cityFirst sold in Chicago, January 1935, sold out fast
name originCalled Jockey for athletic, supportive 'jock' appeal
cold weatherSnowstorm launch day; thousands bought them anyway
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