the.com/art rock

Rock that read a lot of books and wants you to know it.

means A strand of rock music that borrows the ambitions, structures, and self-seriousness of fine art — concept albums, odd time signatures, theatrical staging — over straightforward verse-chorus songwriting.

from Emerged as a label critics and musicians reached for in the late 1960s and 1970s, when bands like The Velvet Underground, Roxy Music, and various prog acts started treating albums like gallery pieces or manifestos rather than just song collections. 'Art' here points back to its older sense of 'high culture' — painting, classical composition, avant-garde film — the term essentially flagging 'this rock record is borrowing art-world seriousness,' not a single coined origin but a gradual critical shorthand that stuck.

origin
Velvet Underground wedding rock to conceptual art
key trait
values texture and idea over hooks
famous flag-bearers
Bowie, Eno, Talking Heads, Radiohead
secret shame
sometimes just pretension with a good bassline
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